Your sales process has a hundred moving parts. A CRM should keep each one moving.

This is that CRM. TillerTiller/ˈtɪl.ər/nauticalThe lever that steers a ship. One hand on the tiller, eyes on the horizon.agricultureThe tool that breaks new ground, turning untouched soil into something that grows. brings you decisions, not data entry.

Research Vercel
Update pipeline stages
Log call with Priya
Draft follow-up email
Find VP Engineering
Prep for Mercury call
Check stale threads
Write intro email
Update deal notes
Research competitors
Schedule next steps
Review transcript
Enrich contacts
Track engagement
Update CRM fields
Send pricing doc
Tag buying committee
Sync email threads
Update close date
Log objections
Backfill BANT fields
Clean duplicates
Map org chart
Update forecast
Composer
Decisions
Active 6 Holding 2 Done 2
Urgent High stakes 2
Urgent Normal 2
Can wait High stakes Clear
Can wait Normal 2
SIGNAL RESPONSE 2 of 6 ‹ › ⌘K

Respond to competitor mention

Cloud Infrastructure · Evaluating · $12M ARR · Michael Torres (VP Eng)
68% confidence
Time-sensitive
SITUATION

StripeFlow was mentioned in a meeting with CloudScale's VP of Engineering. Need to address competitive positioning.

  • Competitor mentioned during technical review
  • CloudScale evaluating 3 vendors including us
  • Decision expected within 2 weeks
Lead with differentiation
Focus on Tiller's unique decision-first approach vs StripeFlow's traditional pipeline model. Include case study from similar cloud infrastructure deals.
When: Today, 3:00 PM PT Edit
Contact: Michael Torres (VP Eng) Edit
Decision Support − ⤢
Subject: Re: CloudScale technical evaluation
Hi Michael,

Thanks for sharing your evaluation criteria. I wanted to address the StripeFlow comparison directly...

The key difference is our decision-first approach, which surfaces what matters most to your team automatically.
Michael Torres 2 days ago
"We're comparing Tiller, StripeFlow, and PipeDriver for our CRM needs."
You 3 days ago
"Michael, I'd love to walk you through how our decision engine works differently from traditional pipeline tools..."

Tiller runs your sales process — the research, the drafts, the tracking, the follow-ups.

Research prospects
Draft outreach
Track engagement
Enrich contacts
Surface signals
Follow up on time

Decisions

You just make the calls.

Every decision comes with the full picture.

The email thread, the call notes, the deal history — already pulled together.

DRAFT RESPONSE
✎ Edit in Composer
THREAD HISTORY
James Anderson 6 days ago
“Thanks, but we’re pretty set with our current solution.”
You 8 days ago
“Hi James, I noticed SecureHealth is expanding into new markets. I’d love to show you how Tiller could help scale…”
87% confidence Recommended
SecureHealth · Healthcare
Approved ✓ Hold Dismiss

Honest when uncertain.

When the signals conflict, Tiller shows you both sides. You make the call.

I’m not certain about this recommendation. There are mixed signals that you should consider before deciding.
38% confidence Uncertain
CONFLICTING SIGNALS
For
IT team still engaged and asking questions
Legal concerns are addressable (we have precedent)
Champion was highly enthusiastic before
Deal was at 90% probability 3 weeks ago
Against
Champion silent for 10 days (unusual)
Budget freeze mentioned publicly
Legal review taking longer than normal
No response to last 2 check-ins
OPTIONS — YOUR JUDGMENT NEEDED
A. Multi-thread (IT + legal FAQ)
Risk: May seem desperate·Upside: Addresses both blockers
B. Direct call to Jennifer
Risk: Could be awkward·Upside: Gets direct answer
C. Exec escalation
Risk: Could damage relationship·Upside: May unblock
D. Wait and monitor
Risk: Deal could die silently·Upside: Gives them space

Tiller learns what works.

Patterns emerge from every interaction. They mature into rules. Rules improve performance — automatically.

Insights
Overview Ready to Scale 4 Still Learning 6
4 patterns ready for decision · 6 learning · 8 rules · +22% avg lift
Ready for you Review all →
Security messaging converts better for fintech CTOs Persona +23% 87%
Phone after email silence converts better than more email Channel +28% 82%
Tuesday 10am sends have highest open rates Timing +15% 79%
Shorter subject lines (<40 chars) improve opens for execs Content +18% 76%
Closest to ready
Compliance messaging for healthcare CTOs? Persona
62%
ROI calculator links for Series B+ companies? Content
55%
Case study links in follow-up emails? Content
48%

One sentence sets it in motion.

Type what you want to accomplish. Tiller turns it into a safe, executable system.

What do you want to accomplish?
Tiller will turn this into a safe, executable system.
Book 20 meetings with enterprise CTOs
Type @ to reference accounts, people, or lists
Examples
Book 20 meetings with enterprise CTOs
Generate $500K pipeline from Series B fintech this quarter
Re-engage churned customers from Q3
Your choices
Decisions you'll make
System checks
Your Canvas will appear here.

CRM re-engineered for maximum help.

For founder-led teams. And the first hires who came to build revenue, not manage a CRM.

Help, wherever deals need it.

Your agents already handled it. You just show up.

Imagine walking into your day and it's already organized.

YOUR MORNING
Good morning, Sarah.
3 things need you.
4 Calls
7 Moved fwd
$847k At risk
Scanned 48 deals · 12 threads · 3 calendars
OVERNIGHT
Reviewed every open deal while you slept.
Flagged Ramp, Linear, and Vercel for your attention.
NEXT CALL · IN 23 MIN
Ramp — Q1 Planning 45 min
"We need something that doesn't require a 6-month implementation." — Eric, Nov
Read 8 emails · 2 call transcripts · LinkedIn
TALK ABOUT
Key points for this call:
✅ Time-to-value — they care about speed
✅ ROI framework for Dana (finance)
❌ Skip enterprise pricing and Salesforce
SIGNALS THIS WEEK
Retool New sales leader + 5 roles
94
Neon $46M raise · building sales
87
Resend Pricing page 3x · re-engaged
72
Monitoring 340 accounts
340
accounts monitored continuously.
Scores update daily from jobs, funding, and web activity.
PIPELINE
$2.84M 48 deals
21 Disc 14 Eval 9 Prop 4 Neg
Updated 2h ago
ALERTS
Pipeline needs attention:
⚠ 3 deals stalled in Evaluation
● $420k closing — 2 have no activity
↑ Pipeline grew 12% this week

Draft ready. One click.

DRAFT READY
Quick call about SecureHealth?
Hi James, I'll keep this brief...
87% Send
Wrote from 3 prior touchpoints
PERSONALIZED FROM
3 prior touchpoints.
Adapted tone for James's phone preference.
ACCOUNT RESEARCH
Vercel
Series D · 520 emp
WHY NOW
VP Sales promoted. Rebuilding stack.
Watershed
Series C · Climate tech
WHY NOW
Raised $100M. Scaling enterprise sales.
Researched 14 sources per account
RESEARCH DEPTH
LinkedIn, news, jobs, funding, tech stack, org chart.
Ready before your first click.

Research done before you even ask.

COMPLETED TODAY
Sent follow-up to Notion (3-day silence)
Logged call notes from Stripe meeting
Updated Ramp stage → Negotiation
Captured signal: Retool hiring spree
24 actions today across 48 deals
24
actions completed today.
Follow-ups, logging, stage updates, and signal capture — handled.

You see everything. Always.

Full audit trail, live pipeline, custom objects. Nothing hidden.

Complete audit trail
Sent follow-up to James at Notion
3-day silence sequence, email #2
2m ago
Flagged Stripe deal for review
Confidence dropped below 40%
28m ago
Researched Retool hiring signals
12 new engineering roles posted
2h ago
Your deals, one glance
See every deal and where it stands, updated in real time.
Discovery 3
Notion
$85K
Running
Linear
$42K
Waiting
Evaluation 2
Ramp
$120K
Running
Retool
$65K
Needs you
Negotiation 2
Stripe
$200K
Needs you
Plaid
$95K
Running
Custom fields & objects
Shape the data model around how your team actually works.
Company ACV ICP tier
N
Notion
$85K Tier 1
S
Stripe
$200K Tier 1
R
Ramp
$120K Tier 2
L
Linear
$42K Tier 3
Add custom field

How Tiller works

Up and running in a week.

Connect your sources
Spreadsheets HubSpot Gmail Calendar Notion More
Running in the background
Research Enriched NeuralPath AI — 3 contacts Just now
Follow-up Drafted re-engagement for James 12s ago
CRM Updated deal stage for Vercel 34s ago
Monitor Noticed quiet thread — Ramp 1m ago
Autonomy level
Research only
Review all
Guided
Autonomous
Decisions come to you
Notion · James Okonkwo NEEDS REVIEW
Follow-up ready — thread quiet for 21 days
Last message: "Let me check with finance."
Send Edit first Skip
You're always in control.
Per deal, per stage, or globally.

FAQs

Tiller is a Decision-First CRM. Instead of you updating a database, AI agents continuously run your sales process — researching accounts, tracking engagement, drafting follow-ups — while surfacing only what requires your judgment.

You see a queue of decisions: "Approve this follow-up?" "This deal is stalling — intervene?" "New stakeholder emerged — adjust strategy?"

You decide. Tiller executes.

Traditional CRMs are databases you maintain. AI features bolt onto that foundation — helping you write emails faster or summarize calls. The human is still the operator.

Tiller inverts this. The AI is the operator. You're the decision-maker. This isn't a UX improvement. It's a different architecture.

The difference shows up in daily experience: you stop context-switching between "updating the system" and "actually selling."

Founder-led sales teams and small, high-judgment sales orgs:

  • Founders still running deals who are hiring their first AEs
  • Early sales teams (2-8 people) at seed or Series A companies
  • Small ABM teams managing complex, multi-threaded accounts

If your deals require genuine relationship-building and strategic thinking — not just volume — Tiller fits.

Most teams see decisions within 24 hours of connecting email.

There's no "implementation project." Connect your accounts, tell Tiller about your current deals in plain English, and the agent starts working.

Nothing goes out without your approval unless you explicitly enable auto-send for specific, low-stakes actions.

The default is "agent drafts, human approves." You can adjust the autonomy dial per action type as you build trust.

Not immediately. Tiller can sync with your existing CRM during transition.

But honestly: eventually, you'll want to migrate. Running two systems creates friction. Tiller is designed to be your system of record, not an add-on.

We help with migration. Most teams complete it in under a week.

Your data is stored in SOC 2 compliant infrastructure. We don't train AI models on your data. We don't sell your data.

Your customer relationships are yours. You can export everything at any time.

Shape what we build.